It's Hull's
"Cream Ale - Light Beer"
"The Hull Brewing Co., New Haven. Conn."
Tray Manufacturer:
American Can Co.
Various Locations
Est. Mint Value:
Date of Manufacture:
Near Mint
Size, Shape & Style:
12" x 1.25"
Round - SS Dish
Date & Where Purchased:
March 1997
Dan Morean
Hull's Blonde - Cream Ale
Stock Tray:
The Hull Brewing Co.
New Haven, Connecticut
Comments: The classic Hull's blonde. There are two variations of this popular tray. This version and a second which says "Export Beer" instead of "Light Beer" and does not have the brewery name on the inside rim. So our Hull's gal has a pretty 40's hairdo and dress and very white teeth. But what I really find interesting is the reference to Light Beer. Is this the first Light Beer? This tray certainly seems to be targeted marketing for younger women. If so Hull's was blazing a path with some well thought out marketing plans - perhaps a bit ahead of the times.
Brewery - Hull Theme - Pretty Ladies Geography - CT Tray # 956
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